Packaging
Packaging
My expertise and experience lies in Packaging. For many years I worked as Design Project Leader in Unilever. In this role, I have been leading the experience and packaging (structural) design process, through Design Thinking and design methodologies. I have facilitated a wide range of brainstorm sessions and other design workshops, leading to great packaging innovations, with better consumer experiences, and with a strong focus on sustainability.
One year ago, I decided to start my own business and do what I love most: facilitating creative sessions!
For packaging innovation, this could be (online) sessions on:
- Kick-off sessions
- Consumer journeys
- Consumer experience mapping
- Design briefing (incl. agencies)
- Idea generation
- Sustainability
- Roadmap creation
- Concept development
- Concept selection
- and even design Prototyping sessions
Do you have packaging challenges? Don’t hesitate to contact me at to discuss possibilities…
Packaging workshop
Online packaging innovation workshop.
Starting from Consumer Insights, with Design Thinking as the basis for the workshop process, we designed a tailormade program. We took plenty of quality time to prepare with the client’s dedicated work team, we trained 7 breakout facilitators, we introduced Mural as whiteboard for the sessions, we had lots of fun. And mostly: we rocked as a team! The result: A great workshop with lots of inspiration and many new and promising concepts, contributing to the client’s Innovation Funnel and the innovative culture within their company.
Roadmap
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“What is the point of being alive if you don’t at least
try to do something remarkable?”
JANET MORRIS